News - Fresh Data Archive

2015

Evaluating Black Friday & Cyber Monday Trends
Date: December, 2015 - Read Article: Click Here...


Highlights from the 2015 UPU Addressing Conference
Date: December, 2015 - Read Article: Click Here...


USPS Announces 2016 DM Promotional Proposals
Date: December, 2015 - Read Article: Click Here...


Update on EU Safe Harbor Invalidation
Date: October, 2015 - Read Article: Click Here...


About that DMA15 / &THEN Conference
Date: October, 2015 - Read Article: Click Here...


Over the Horizon – USPS Looks to the Future
Date: October, 2015 - Read Article: Click Here...


New CPF Requirement for Inbound Parcels to Brazil
Date: August, 2015 - Read Article: Click Here...


Ireland Gets a New “Postcode”…sort of…
Date: August, 2015 - Read Article: Click Here...


How Charles Tyrwhitt Does It With Mail
Date: August, 2015 - Read Article: Click Here...


What’s So New About Big Data?
Date: June, 2015 - Read Article: Click Here...


B2B Marketing Spotlight: Data Retailer Gets Creative
Date: June, 2015 - Read Article: Click Here...


With Big Data Comes Great Responsibility
Date: June, 2015 - Read Article: Click Here...


Conference Roundup: Speaking of eCommerce
Date: April, 2015 - Read Article: Click Here...


Case Study: Nonprofit Evaluates Digital Investment
Date: April, 2015 - Read Article: Click Here...


Case Study: Using Big Data for Customer Acquisition
Date: February, 2015 - Read Article: Click Here...


Hybrid Mail Explained: A Conversation from the Future
Date: February, 2015 - Read Article: Click Here...


ECOMPRO – The Universal Postal Union Focuses on Parcels
Date: February, 2015 - Read Article: Click Here...


2014

Six Data Marketing Predictions for 2015
Date: December, 2014 - Read Article: Click Here...


Comprehensive Guide to Data Protection in Mexico
Date: December, 2014 - Read Article: Click Here...


Case Study: Do Gamblers Respond to Direct Mail?
Date: November, 2014 - Read Article: Click Here...


More Global Addresses Mean More Global Customers
Date: October, 2014 - Read Article: Click Here...


Case Study: Nonprofit Leverages Data-Driven Direct
Date: October, 2014 - Read Article: Click Here...


Data Management in the ‘Internet of Things’ Era
Date: October, 2014 - Read Article: Click Here...


Direct Marketing Spotlight: Germany
Date: August, 2014 - Read Article: Click Here...


Going Global: The Master Checklist
Date: August, 2014 - Read Article: Click Here...


Carbon Footprint Stats: Direct Mail vs. Email
Date: August, 2014 - Read Article: Click Here...


Weaving Direct Mail Into Omnichannel Strategy
Date: June, 2014 - Read Article: Click Here...


Data Quality Spotlight: Japan
Date: June, 2014 - Read Article: Click Here...


Turning Lead Scores Into Effective Campaigns
Date: June, 2014 - Read Article: Click Here...


Brazil: More than Futbol!
Date: June, 2014 - Read Article: Click Here...


Case Study: The Direct Route Back-to-School
Date: June, 2014 - Read Article: Click Here...


Data Quality Spotlight: Latin America
Date: May, 2014 - Read Article: Click Here...


New Product Signals USPS Future as Data Provider
Date: April, 2014 - Read Article: Click Here...


Every Email (in Canada) Has Its CASL
Date: April, 2014 - Read Article: Click Here...


Case Study: Bank Finds Multi-Channel Success
Date: April, 2014 - Read Article: Click Here...


Going Global: Direct to China in the Year of the Horse
Date: February, 2014 - Read Article: Click Here...


Case Study: Direct Mail Drives eCommerce Acquisition
Date: February, 2014 - Read Article: Click Here...


Data Analytics and the Pitfalls of the Zip Code
Date: February, 2014 - Read Article: Click Here...


List Marketers: Now Would Be A Good Time To Write Your Congressperson
Date: January, 2014 - Read Article: Click Here...


Update on Canadian Email Regulations
Date: January, 2014 - Read Article: Click Here...


B2B Marketers: Is Twitter Still Relevant?
Date: January, 2014 - Read Article: Click Here...


2013

2013 – Looking Back at the Year’s Biggest Game Changers
Date: December, 2013 - Read Article: Click Here...


2014: What’s In Store for Data Marketers
Date: December, 2013 - Read Article: Click Here...


Case Study: Direct Mail vs. Email Calls to Action
Date: December, 2013 - Read Article: Click Here...


Case Study: Customer Reactivation Using Postcards
Date: October, 2013 - Read Article: Click Here...


Data Privacy Series #4 – The New Normal for EU Data Marketing
Date: October, 2013 - Read Article: Click Here...


6 Effective ‘Every Door Direct Mail’ Campaigns
Date: October, 2013 - Read Article: Click Here...


Making the Case for Small Data in a Big Data World
Date: September, 2013 - Read Article: Click Here...


Case Study: Direct Mail vs. Email Invoices
Date: August, 2013 - Read Article: Click Here...


White Paper: 7 Steps to Better Content Marketing
Date: August, 2013 - Read Article: Click Here...


EU Data Privacy Series #3: New Proposed Rules on Data Breaches
Date: August, 2013 - Read Article: Click Here...


5 Reasons to Eliminate Data Silos
Date: July, 2013 - Read Article: Click Here...


The Evolution of Attribution
Date: June, 2013 - Read Article: Click Here...


Case Study: US Navy Deploys Direct Mail to Target Women
Date: June, 2013 - Read Article: Click Here...


Data Privacy Series #2: Broadening Reach of Proposed EU Regulations
Date: June, 2013 - Read Article: Click Here...


Case Study: Insurer Crafts Campaign by Listening to Customer Voice
Date: April, 2013 - Read Article: Click Here...


Data Privacy Series #1: New EU Data Protection Regulation
Date: April, 2013 - Read Article: Click Here...


Case Study: Event Marketing with Mysterious Direct Mail
Date: April, 2013 - Read Article: Click Here...


7 Steps to Better Data Quality
Date: April, 2013 - Read Article: Click Here...


Case Study: Direct Mail Draws Blood (for a Good Cause)!
Date: March, 2013 - Read Article: Click Here...


Case Study: Nonprofit Goes Big with Direct Mail
Date: February, 2013 - Read Article: Click Here...


Email Deliverability Basics
Date: February, 2013 - Read Article: Click Here...


Developments in the International Postal World
Date: February, 2013 - Read Article: Click Here...


2012

Making Sense of Big Data
Date: December, 2012 - Read Article: Click Here...


Plan Ahead for 2013 USPS Direct Mail Promotions
Date: December, 2012 - Read Article: Click Here...


Case Study: Nonprofit Ups Brand Awareness Among Youth Demographic
Date: December, 2012 - Read Article: Click Here...


Case Study: Small Retailers Make QR Codes Work
Date: November, 2012 - Read Article: Click Here...


Case Study: Testing QR Codes in Billing Statements
Date: November, 2012 - Read Article: Click Here...


Reminder: USPS Holiday Mobile Shopping Promotion
Date: October, 2012 - Read Article: Click Here...


Switzerland, Discounts, & QR Codes
Date: October, 2012 - Read Article: Click Here...


UK Marketing and the Olympics, Sort Of…
Date: August, 2012 - Read Article: Click Here...


Tracking eCommerce Growth in the CIS
Date: August, 2012 - Read Article: Click Here...


Case Study: Targeting Travelers with Multi-Channel Direct
Date: August, 2012 - Read Article: Click Here...


FAQ: UK NCOA Update or UK NCOA Suppress
Date: July, 2012 - Read Article: Click Here...


Case Study: Selling Breakfast with Multi-Channel Direct Mail
Date: June, 2012 - Read Article: Click Here...


“Reversed Targeting” Improves Unaddressed Mail in Denmark
Date: June, 2012 - Read Article: Click Here...


USPS Mobile Barcode Redux
Date: June, 2012 - Read Article: Click Here...


Germany Speeds Up Undeliverable Management
Date: April, 2012 - Read Article: Click Here...


Every Door Direct Mail Explained
Date: April, 2012 - Read Article: Click Here...


The Universal Postal Union Supports Direct Mail
Date: April, 2012 - Read Article: Click Here...


Direct Mail + QR = Multi-Channel Success
Date: February, 2012 - Read Article: Click Here...


Global eCommerce Gains Mean Big Parcel Volumes
Date: February, 2012 - Read Article: Click Here...


The Latest on the European Privacy Directive
Date: February, 2012 - Read Article: Click Here...


2011

US Postal Service – The Power of Direct Mail
Date: December, 2011 - Read Article: Click Here...


Going Global: Direct Marketing in Sweden
Date: December, 2011 - Read Article: Click Here...


International Data Privacy – “Consent” A Must In Europe
Date: December, 2011 - Read Article: Click Here...


Jerry Messer to Receive DMCNY Silver Apple Award
Date: October, 2011 - Read Article: Click Here...


DMA:2011 Recap – The Real-Time Revolution
Date: October, 2011 - Read Article: Click Here...


Going Global: Fashioning Your Direct Marketing Strategy in Italy
Date: October, 2011 - Read Article: Click Here...


International Search Campaigns
Date: October, 2011 - Read Article: Click Here...


Why Not to Abandon Direct Mail for Social Media
Date: August, 2011 - Read Article: Click Here...


What Canada’s New Anti-SPAM Law Means to You
Date: August, 2011 - Read Article: Click Here...


Targeting Japan’s Evolving Population
Date: August, 2011 - Read Article: Click Here...


USPS Unveils New Products for Marketers
Date: June, 2011 - Read Article: Click Here...


Email Newsletter & Social Media Trends in Europe You Need to Know
Date: June, 2011 - Read Article: Click Here...


Mobile QR Codes on Your Promotion Pieces
Date: June, 2011 - Read Article: Click Here...


Belgium, Direct Mail & Charity
Date: April, 2011 - Read Article: Click Here...


Tracking 2011 Direct Marketing Spend
Date: April, 2011 - Read Article: Click Here...


Canadian Point of Call Address Database Update
Date: April, 2011 - Read Article: Click Here...


Tips & Considerations for Successful Email Marketing
Date: February, 2011 - Read Article: Click Here...


Addressing the UK Consumer in DM Copy
Date: February, 2011 - Read Article: Click Here...


Why Not Transpromo Direct Mail?
Date: February, 2011 - Read Article: Click Here...


2010

DMA Data: Direct Mail Is a Good Buy
Date: December, 2010 - Read Article: Click Here...


China Post, Direct Mail, and Data!
Date: December, 2010 - Read Article: Click Here...


Where Else Should I Mail? DM in New Zealand.
Date: December, 2010 - Read Article: Click Here...


E-Commerce Exports Increase Makes Address Hygiene Critical
Date: October, 2010 - Read Article: Click Here...


International Mail Distribution – The Facts About “Remail”
Date: October, 2010 - Read Article: Click Here...


Where Else Should I Mail? – The DM Market in Portugal
Date: October, 2010 - Read Article: Click Here...


The USPS and Direct Mail
Date: August, 2010 - Read Article: Click Here...


Where Else Should I Mail?
Date: August, 2010 - Read Article: Click Here...


Tailor Your Campaigns for International Markets
Date: August, 2010 - Read Article: Click Here...


Best Practices in International Direct & Database Marketing
Date: June, 2010 - Read Article: Click Here...


China Post to Upgrade Postal Address Translation System
Date: June, 2010 - Read Article: Click Here...


Royal Mail's New Resource for Direct Mailers
Date: June, 2010 - Read Article: Click Here...


The Cost of Bad Email Marketing Data
Date: April, 2010 - Read Article: Click Here...


Direct Mail and Australia – Wide Open Market and Great Resources
Date: April, 2010 - Read Article: Click Here...


Japan – Over-reaction to the Privacy Law
Date: April, 2010 - Read Article: Click Here...


Forecasting US Direct Mail Spend in 2010
Date: February, 2010 - Read Article: Click Here...


Choosing Your Postal Partner in the UK
Date: February, 2010 - Read Article: Click Here...


Exploring Direct Mail Opportunities in Brazil
Date: February, 2010 - Read Article: Click Here...


2009

Mailing Internationally is Profitable and Manageable With the Right Partners
Date: December, 2009 - Read Article: Click Here...


United Arab Emirates, Saudi Arabia, and Egypt - Keep Your Eyes Open!
Date: December, 2009 - Read Article: Click Here...


Death of Direct Mail in Germany "Greatly Exaggerated"
Date: December, 2009 - Read Article: Click Here...


Addressing Japan and Japanese! Will it get there?
Date: September, 2009 - Read Article: Click Here...


UPU QOS Project is Good News for International Mailers
Date: September, 2009 - Read Article: Click Here...


Google UK Program to Support Exports - A Model for the US? A Data Source For You?
Date: September, 2009 - Read Article: Click Here...


Implications of New German Privacy Law
Date: August, 2009 - Read Article: Click Here...


Canada is a Moving Experience
Date: August, 2009 - Read Article: Click Here...


What's Working Now in Direct Mail
Date: August, 2009 - Read Article: Click Here...